This museum is collecting stories of the immigrants who settled their community and owned and operated the stores and markets, many of them still in business. Small businesses are still the most important part of the American Dream. - - Donna Poisl
By SHELLY BANJO
In 1914, Joel Russ, an Eastern European immigrant, started selling Polish mushrooms out of a storefront on the Lower East Side. Four generations later, his great-granddaughter Niki Russ Federman is running the same appetizing shop with her cousin, Joshua Russ Tupper.
On Monday, the Lower East Side Tenement Museum will begin collecting the stories of Russ & Daughters and dozens of other businesses in the neighborhood for a coming exhibit.
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